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Featured SEO Articles

SEO 2.0 Playbook: Adapting to Google's AI Mode, Omnibox Agents, and the Multimodal Web
Featured
Oct 2, 2025
1 min read

SEO 2.0 Playbook: Adapting to Google's AI Mode, Omnibox Agents, and the Multimodal Web

How to adapt SEO for Google's October 2025 AI Mode: omnibox agents, multimodal visual search, rising zero-clicks, & new measurement tactics.

AI IntegrationSEO StrategiesContent Optimization
Maurits BosMaurits Bos
Optimizing for ChatGPT Atlas: A Playbook for Memory-First, Agent-Ready SEO
Featured
Jan 2, 2026
1 min read

Optimizing for ChatGPT Atlas: A Playbook for Memory-First, Agent-Ready SEO

How to optimize content, UX, and measurement for ChatGPT Atlas’ browser memories and agent actions—memory hygiene, agent-ready design, and GEO playbook.

AI IntegrationAI-driven MetricsSearch Intent
Maurits BosMaurits Bos

Latest Articles

Recovering After Google's December 2025 Core Update: A GEO & E-E-A-T Playbook for Publishers
GEO
Jan 2, 2026
1 min

Recovering After Google's December 2025 Core Update: A GEO & E-E-A-T Playbook for Publishers

How publishers hit by Google's Dec 2025 core update can rebuild trust, earn AI citations, and recover traffic with a practical GEO playbook.

AI IntegrationGEOAEO
Maurits BosMaurits Bos
Generative Engine Optimization (GEO): Mastering SEO in the Age of AI-Driven Search
Technical SEO
Jun 27, 2025
1 min

Generative Engine Optimization (GEO): Mastering SEO in the Age of AI-Driven Search

Explore Generative Engine Optimization (GEO) — a new SEO discipline essential for visibility in AI-driven search results. Learn GEO tactics, real-world impacts, and how to boost your rankings in Google's AI-enhanced SERPs.

SEOSEO Strategy
Maurits BosMaurits Bos
Google June 2025 Algorithm Update: AI-Driven SEO and Ranking Implications Unveiled
Technical SEO
Jun 23, 2025
1 min

Google June 2025 Algorithm Update: AI-Driven SEO and Ranking Implications Unveiled

Explore the significant SEO shifts and strategic insights brought by Google's June 2025 algorithm update, focusing on AI-driven metrics, Core Web Vitals, INP, and more.

Google UpdatesSEO StrategiesCore Web Vitals
Maurits BosMaurits Bos

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